WooCommerce is free to download and easy to setup, making it ideal for the small business using a WordPress website. The interface is modern and intuitive and creates beautiful websites using extensive and mobile-friendly themes. Plenty of add ons such as Instagram integration, table rate shipping and wholesale pricing can be purchased if businesses want to take it up a notch. It’s by far one of the best options for small businesses, due to its affordability and ease of content creation on WordPress to bridge the gap between content and commerce. 
To make things easier, compare vendors using the spreadsheet you created earlier. Create a table listing all the things you need in your ecommerce platform, then put the vendors you’re considering in different columns. This will allow you to easily tick off the features that each vendor can deliver. If a platform doesn’t have a feature you need, write down if and how you can work around it (i.e. use a third party integration, develop a custom solution).
With the new Points and Rewards WooCommerce Extension, the only thing missing is a referral system that let's customers earn points for referring their friends. So essentially anyone could create an account on your WooCommerce site and share your products with their friends. When their friends use the referral link and buy a product from your site, the customer that refers them gets points.
Catalog management — displays products by category in a way that’s easier to navigate than scrolling or searching through lists of hundreds or thousands of products. Most basic e-commerce tools do not provide this type of functionality because it is not critical for small companies. Medium and large businesses that sell a high number of products and services can significantly benefit from using catalog management software by creating custom catalogs for various consumer segments, and sometimes even for individual B2B customers.

Weebly has four price plans, all of which support ecommerce. It might not really matter which Weebly plan you choose – you can sell online with any of them – but the best plan for you will depend on the size of your business. You can only sell up to 10 products on the cheapest Starter plan, whereas if you want to sell unlimited products, you’ll need the Business plan at $25 a month. This also removes the 3% transaction fee placed on the cheaper price plans.

If you've searched for a platform to run your ecommerce store, you've no doubt stumbled upon at least a few of the names we're comparing today. Although popularity isn't exactly the best motivating factor to make a decision that will affect your future business life, it's certainly worth talking about, considering that when large groups of people lean to a certain solution, we like to hope that it's for a reason.
Hi Zeal, WooCommerce is great if you have an existing WordPress site or if you’re looking to build something more than just an online store (if you also want to have a blog for example) since it’s a very flexible platform with lots of room for customization. Though if you just need an online store and want it to be super-simple then I would stick with the platforms listed here.
A fully customizable frontend to showcase your style is just the start. Create online look books, true-to-life videos, and even interactive content through AR and VR technology. Then, bring it to life. Shopify’s universal POS powers pop-up shops, product drops, and live events. Sync products, inventory, and customer data automatically across all your channels and expressions.
WooCommerce is the most popular WordPress-specific ecommerce plugin. Perhaps its most attractive feature is that it is completely free and open-source. The platform is easily customizable and the WordPress community offers endless support. The plugin is also very regularly updated and very secure. Perhaps the biggest downfall is that WooCommerce requires a knowledge of WordPress because the two are tied together. However, WordPress’ ease of use enables even beginners to start and operate an ecommerce store without advanced technical knowledge.
Shopify is perhaps the most well-rounded of the ecommerce platforms. It has it all when it comes to easy setup and an easy to use dashboard. In terms of popularity, Shopify is the most popular platform out there for small, medium, and large businesses alike. With the exception of WooCommerce, Shopify is the cheapest of the five platforms at a starting price of $9 per month. Shopify also offers a number of professional looking themes. If you are looking for the most variety of apps, add ons, and plugins then Shopify is a great choice for your online shop.
Ecommerce has emerged as the single biggest growth driver in the worldwide marketplace. eMarketer, a leading independent market researcher, predicts global B2C ecommerce sales will reach $1.5 trillion this year, a 20 percent increase from 20131. And according to Forrester Research, B2B ecommerce spending in the U.S. alone reached $559 billion in 20132. If ecommerce is important to your business then the solution you choose is arguably one of the most important business decisions you will make.
When you look at all the ecommerce platforms and tally up all the features like we did, the end result is a mind-boggling list of 41 core features. After you make sure that your platform can handle your business model (i.e. recurring orders or customized products), you need to make sure that your online platform delivers on the features we’ve identified as crucial for ecommerce entrepreneurs – we weighted these 5x more than ‘nice haves’ in our assessment of best ecommerce software.
Let’s say your store’s anniversary is in January. To celebrate, you want to give your customers a 50% discount for the entire month — but only for the first 200 customers. Here's how to harness #WooCommerce's simple-yet-powerful coupon functionality:https://woocommerce.com/posts/coupons-with-woocommerce/?utm_campaign=coschedule&utm_source=twitter&utm_medium=WooCommerce&utm_content=How%20to%20Create%20Coupons%20with%20WooCommerce …
For my money though, comparing SaaS and deployed platforms is a bit too big of an ask. Comparing Apples with Apples is a good ambition but by their nature you have two very different types of fruit there. Magento site performance, for example, is almost entirely dependent on how well set up the store is. A good Magento developer can make it sing – but it takes time and expertise…. As a SasS solution the variance between Shopify sites should be much smaller.
E-commerce may take place on retailers' Web sites or mobile apps, or those of e-commerce marketplaces such as on Amazon, or Tmall from AliBaba. Those channels may also be supported by conversational commerce, e.g. live chat or chatbots on Web sites. Conversational commerce may also be standalone such as live chat or chatbots on messaging apps[73] and via voice assistants.[3]
Bigcommerce also has a nice library of themes for you, divided into multiple categories, and all of them responsive and fully customizable. They were developed to establish a more modern, fluid user experience, utilizing cool new merchandising features for categorization and differently sized catalogs. There are both free and paid options available, and I have to say that those free ones really are attractive-looking.
According to our reports from readers, this spikes your rates up to around $900 to $1,500 per month. It's still unclear how this will affect those businesses who plan on remaining in the lower tiered pricing plans, but one thing is certain: Customers that surpass certain revenue points are not happy with Bigcommerce. We would put them on the bottom of our list if your company will end up with one of the most expensive plans.

Let’s say your store’s anniversary is in January. To celebrate, you want to give your customers a 50% discount for the entire month — but only for the first 200 customers. Here's how to harness #WooCommerce's simple-yet-powerful coupon functionality:https://woocommerce.com/posts/coupons-with-woocommerce/?utm_campaign=coschedule&utm_source=twitter&utm_medium=WooCommerce&utm_content=How%20to%20Create%20Coupons%20with%20WooCommerce …
To make things easier, compare vendors using the spreadsheet you created earlier. Create a table listing all the things you need in your ecommerce platform, then put the vendors you’re considering in different columns. This will allow you to easily tick off the features that each vendor can deliver. If a platform doesn’t have a feature you need, write down if and how you can work around it (i.e. use a third party integration, develop a custom solution).
Depending on if you are a small business with the intention of doing most of the set-up on your own, or if you are a larger business who’d prefer to take a hands off approach, there is an ecommerce platform for you. Ability to customize, scalability, affordability, bandwidth, mobile accessibility, the number of apps, your amount of technical knowledge and user experience are all things to consider when choosing the right ecommerce platform.  
SquareSpace is comparable to Wix and WordPress more than a dedicated ecommerce platform like BigCommerce. However, it offers many features that are attractive for smaller websites. If your ecommerce business is on the smaller side and you’re not looking for advanced features, SquareSpace will make setting up an online store pretty simple and painless.
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