Black Friday made its debut sometime in the 1960s as the day to help retailers move from the red to the black in profits. The day-after-Thanksgiving shopping extravaganza has grown well beyond its roots since then. Last year, at the peak of Black Friday, shoppers were spending nearly $1 million per minute. However, the origins of Black Friday were pre-Internet. [More...]
I know this might not look that useful right away, but please bear with me. This verdict comes down to the overall focus of Shopify on delivering basically every feature that a store owner may benefit from, and not only devoting 100% to the online side of things. Quite simply, Shopify is the only player here that’s equally suitable to work for you online and offline. But again, that’s just me.
Research from BigCommerce has found that Americans are about evenly split on online versus offline shopping, with 51% of Americans preferring e-commerce and 49% preferring physical stores. However, 67% of millennials prefer shopping online over offline. According to Forbes, 40% of millennials are also already using voice assistants to make purchases, with that number expected to surpass 50% by 2020.
With hundreds of thousands of tracks from thousands of artists, Jamendo is easily one of the biggest repositories of free music on the web. You won’t find all of your favorite artists here, but the site’s streamlined user interface makes it great for browsing and finding talented new musicians. Instead of browsing by genre, you peruse tracks by popularity, most downloaded, most played, or by latest release. Popularity is based on user ratings, so despite the massive amount of tracks on the site, you don’t have to spend a lot of time searching before you find stuff that pleases your ears. To be sure, the site’s penchant for lesser-known artists and experimental tracking make it more suited for someone with an open mind than people who know exactly what they want.
Customer management – Think about the capabilities you need to build and manage relationships with your customers. For example, if you communicate with shoppers via email, then you need a solution that either has built-in email marketing features or an integration with your email marketing platform. Do you have a loyalty program? Make sure it works with your new ecommerce program.

The Nexternal eCommerce Platform is a PCI Service Level 1 hosted system that enables brands to sell products directly to consumers or other businesses online, in person, or over the phone. The platform has been continuously evolving since 1999 and has features that will not be found in simpler applications. The software is a single database solution that provides a holistic overview of customer activity regardless of the channel the purchaser is utilizing. All orders can be managed in a web base Order Management System that is integrated with the major shipping carriers, allowing for efficient order processing. Our newest application, TrueCommerce Engage is a mobile point of sale solution that, uses the same database as the online catalog.
Research from BigCommerce has found that Americans are about evenly split on online versus offline shopping, with 51% of Americans preferring e-commerce and 49% preferring physical stores. However, 67% of millennials prefer shopping online over offline. According to Forbes, 40% of millennials are also already using voice assistants to make purchases, with that number expected to surpass 50% by 2020.
Security is a primary problem for e-commerce in developed and developing countries. E-commerce security is protecting business' websites and costumers from unauthorized access, use, alteration, or destruction. The type of threats include: malicious codes, unwanted programs (ad ware, spyware), phishing, hacking, and cyber vandalism. E-commerce websites use different tools to avert security threats. These tools include firewalls, encryption software, digital certificates, and passwords.[68]
At its core, e-commerce refers to the purchase and sale of goods and/or services via electronic channels such as the internet. E-commerce was first introduced in the 1960s via an electronic data interchange (EDI) on value-added networks (VANs). The medium grew with the increased availability of internet access and the advent of popular online sellers in the 1990s and early 2000s. Amazon began operating as a book-shipping business in Jeff Bezos' garage in 1995. EBay, which enables consumers to sell to each other online, introduced online auctions in 1995 and exploded with the 1997 Beanie Babies frenzy.
The ecommerce platforms of today have moved beyond single purpose software that enables people to simply buy products and services online. Today's best cloud-based ecommerce platforms integrate both the front- and back-office systems to provide a unified business environment that is easily scalable, endlessly customizable and provides timesaving automation functionality. Such a platform enables businesses to meet their customers' demands for providing a seamless shopping experience across all channels, and provides the flexibility and adaptability needed to keep up with the pace of business, reduce operational costs, increase efficiencies and eliminate the hassles of managing hardware and software.
WooCommerce is a WordPress plugin that is primarily used for selling products or services online. Regardless if your products are digital or physical, WooCommerce makes it easy to build an online store that is customized specifically to your business needs. WooCommerce also makes it easy to manage your inventory, take secure payments, manage shipping, and will even apply taxes accordingly.

It’s also a good idea to speak to ecommerce consultants and merchants who have experience using the platforms that you’re considering. Ask how each solution compares with other ecommerce platforms. What are their advantages and disadvantages? How much time, money, and work are required to set up and maintain the system? These are just some of the things you should bring up.
WooCommerce has attracted significant popularity because the base product, in addition to many extensions and plugins, is free and open-source. In 2018, WooCommerce has near 330 extensions and over 1,000 plugins.[22] In addition, there are thousands of paid add-ons for fixed prices. Many Premium Themes now offer capability with WooCommerce as well as plugins that make a theme framework compatible.[23]
Hey Darren; that’s really a fantastic article! I assume you’ve put a lot of effort into that but believe me that’s the best comparison of eCommerce platforms I’ve seen so far 🙂 One question popped up on my mind. Do you believe that an eCommerce platform lacks certain competencies if a merchant using that platform needs external apps to support his/her store? I work for an app developer company – so I may be subjective in that sense – but for me eCommerce apps add a lot of value on top of the standard offering of the platforms. For instance, we provide AI powered personalization for the eCommerce websites. An eCommerce platform’s development team do not need to bother creating these competencies in house – and they may not succeed – as this is not their expertise. I’d love to hear about your thoughts 🙂

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CUSTOMER SERVICE – Additionally, with a commercial solution you benefit from the support structure. Open source solutions such as WordPress are often community driven and you are therefore dependent on that community to provide support. While that can also work very well – if you are in desperate need of help at 3 am on a Sunday, it’s nice to have a guarantee it will be there.
I know this might not look that useful right away, but please bear with me. This verdict comes down to the overall focus of Shopify on delivering basically every feature that a store owner may benefit from, and not only devoting 100% to the online side of things. Quite simply, Shopify is the only player here that’s equally suitable to work for you online and offline. But again, that’s just me.
Fiverr – This is a “freelance services marketplace” that connects people (mostly entrepreneurs) with service providers who offer anything from graphic design and online marketing to translation and video development. As its name indicates, gig pricing on Fiverr starts at $5 USD, though depending on what you’re selling, that can go up to hundreds, even thousands of dollars.
When you look at all the ecommerce platforms and tally up all the features like we did, the end result is a mind-boggling list of 41 core features. After you make sure that your platform can handle your business model (i.e. recurring orders or customized products), you need to make sure that your online platform delivers on the features we’ve identified as crucial for ecommerce entrepreneurs – we weighted these 5x more than ‘nice haves’ in our assessment of best ecommerce software.

First of all, let’s keep in mind that WooCommerce is eCommerce software, while Shopify and Bigcommerce are eCommerce services that don’t require any installation per se. To get started with WooCommerce, you first need to find a good host, install WordPress on your account, and only then you can proceed to the WooCommerce part of the deal. Luckily, these days all good web hosts offer one-click installs for WordPress. (For that, we recommend WooCommerce hosting with SiteGround.)


As if e-commerce companies didn't have enough problems with transacting securely and defending against things like fraud, another avalanche of security problems -- like cryptojacking, the act of illegally mining cryptocurrency on your end servers -- has begun. We've also seen a rise in digital credit card skimming attacks against popular e-commerce software such as Magento. [More...]
What do you do every day to manage your WooCommerce store? This is a question you need to be able to answer and explain to your candidates. Moreover, you’ll have to break down your duties into specific tasks, so there’s no confusion about what your workers will need to do. The more detailed you get about this, the better, and you can even use the information as part of a contract to play it safe.
Black Friday made its debut sometime in the 1960s as the day to help retailers move from the red to the black in profits. The day-after-Thanksgiving shopping extravaganza has grown well beyond its roots since then. Last year, at the peak of Black Friday, shoppers were spending nearly $1 million per minute. However, the origins of Black Friday were pre-Internet. [More...]
Drupal Commerce – This is an open-source ecommerce framework that enables users to build online stores and applications on Drupal. Drupal Commerce is highly flexible and offers hundreds of modules that allow users to enhance and extend its functionalities. There’s also Commerce Kickstart, “a distribution of Drupal Commerce packed with features that make it more complete, faster to launch, and easier to administer.”
Customer management – Think about the capabilities you need to build and manage relationships with your customers. For example, if you communicate with shoppers via email, then you need a solution that either has built-in email marketing features or an integration with your email marketing platform. Do you have a loyalty program? Make sure it works with your new ecommerce program.
Features, including: SEO tools (sitemaps, customizable metadata and URLS, bulk editing), fuzzy and exact product search, ability to send abandoned cart emails, blog, mobile store, coupon and discount capabilities, integrated ratings and reviews, multiple product photos with zooming capability, ability to handle subscriptions/recurring product orders, drop shipping integration, ability to sell customizable products, fulfillment by Amazon integration, real-time shipping and tracking, reward points program compatibility, Google trusted stores

Best-of-Breed: Specialized software that focuses on one particular area or function. If you want to add a shopping cart feature to an existing website, for example, you can add dedicated shopping cart software. Shopping cart software enables purchases, but typically doesn’t provide advanced features such as sales reporting and inventory management.
IBM WebSphere Commerce has four product editions: there’s Commerce on Cloud for those who want to quickly go to market; there’s WebSphere Commerce – Express, which was made for quickly implementing an online presence; there’s WebSphere Commerce Enterprise, which was designed for high-volume companies and multiple sites; and there’s WebSphere Commerce Professional, an option for midsize businesses.
In 2013, Brazil's e-commerce was growing quickly with retail e-commerce sales expected to grow at a double-digit pace through 2014. By 2016, eMarketer expected retail e-commerce sales in Brazil to reach $17.3 billion.[49] India has an Internet user base of about 460 million as of December 2017.[50] Despite being third largest user base in world, the penetration of Internet is low compared to markets like the United States, United Kingdom or France but is growing at a much faster rate, adding around 6 million new entrants every month.[citation needed] In India, cash on delivery is the most preferred payment method, accumulating 75% of the e-retail activities.[51][citation needed] The India retail market is expected to rise from 2.5% in 2016 to 5% in 2020.[52]
One important thing to point out is to not get overly excited with WooCommerce’s seemingly attractive pricing too much. While, yes, the platform itself is free, and all the components needed to make it operational (including PayPal payments, etc.) are free, you might need a number of paid extensions to get some helpful additional features. This will grow your bill.
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