Majority of ecommerce solutions will support fashion-centric products such as apparel and footwear. However if your products come in different sizes and variants, then you’ll want to go with a robust hosted solution like Shopify, BigCommerce, Volusion and 3dcart. If you’re looking for something open source and self-hosted, WooCommerce might be a good option.
While other ecommerce platforms use drag-and-drop editing, or even let you create your store from scratch if you want to, GoDaddy does something different. It uses ADI, which stands for Artificial Intelligence Design. This means it simply asks you a few questions, and then uses your answers to create a personalized store for you. This is what makes it the easiest ecommerce platform to use on the whole market.
For anyone who is planning to start a new ecommerce business in 2018, it's important to first understand how digital commerce has evolved in past 2-3 years and where it is heading. Beyond mobile and social, we've seen just about every aspect of ecommerce evolve. Let's have a look at the major highlights that will shape and influence ecommerce now and in the future.
Before the advent of copyright law in the early 18th century and its subsequent application to music compositions first, all music was "free" according to the definitions used in free software or free music, since there were no copyright restrictions. In practice however, music reproduction was generally restricted to live performances and the legalities of playing other people's music was unclear in most jurisdictions. Copyright laws changed this gradually so much so that in the late 20th century, copying a few words of a musical composition or a few seconds of a sound recording, the two forms of music copyright, could be considered criminal infringement.
I don't have to tell you how difficult it is to find and attract customers online. With millions and millions of businesses all vying for attention, the Internet has quickly turned into a very crowded place. But, believe it or not, there's opportunity in all that clutter, and if you approach your marketing and visibility right, you can easily rise to the top. [More...]
The gap between B2B buyers and sellers has been growing. More than 70 percent of B2B buyers preferred to wait to engage a seller until the latter demonstrated a clear understanding of its needs, a CSO Insights survey found. Nearly 58 percent of buyers saw little difference among sellers, and more than 10 percent saw no difference at all among sellers. [More...]
If budget is not an issue and you are solely looking for a place to sell products with little to no technical involvement, the fully hosted SaaS Shopify Plus is worth checking out. For enterprise businesses, this means a lot of removal of opportunity costs; if you’d rather spend money on marketing and product development and not on testing servers.
Finding (then subsequently deploying) a new ecommerce solution is a massive undertaking. It will likely take a lot of time (and for enterprises, money) to take on this project. But here’s the good news: picking the right solution can enable you to scale your business, improve operations, and increase sales, so while the process of selecting an ecommerce platform can be challenging, it’s completely worth it.
CUSTOMER SERVICE – Additionally, with a commercial solution you benefit from the support structure. Open source solutions such as WordPress are often community driven and you are therefore dependent on that community to provide support. While that can also work very well – if you are in desperate need of help at 3 am on a Sunday, it’s nice to have a guarantee it will be there.
But that wasn’t the only factor that led to its failure. According to ABC News, “during its first holiday shopping season after going public, the site was swamped with orders, as were other online toy sites. EToys sold more than any of its competitors, but the publicity over late shipments dogged the company. Analysts say it also made customers wary of holiday Web shopping during the 2000 holiday season.”
E-commerce is conducted using a variety of applications, such as email, online catalogs and shopping carts, EDI, the File Transfer Protocol, web services, and mobile devices. This includes business-to-business activities and outreach, such as using email for unsolicited ads -- usually viewed as spam -- to consumers and other business prospects, as well as sending out e-newsletters to subscribers and SMS -- short message service -- texts to mobile devices. More companies now try to entice consumers directly online, using tools such as digital coupons, social media marketing and targeted advertisements.
The Nexternal eCommerce Platform is a PCI Service Level 1 hosted system that enables brands to sell products directly to consumers or other businesses online, in person, or over the phone. The platform has been continuously evolving since 1999 and has features that will not be found in simpler applications. The software is a single database solution that provides a holistic overview of customer activity regardless of the channel the purchaser is utilizing. All orders can be managed in a web base Order Management System that is integrated with the major shipping carriers, allowing for efficient order processing. Our newest application, TrueCommerce Engage is a mobile point of sale solution that, uses the same database as the online catalog.
YoKart has a couple of downsides, though. Given the robust structure, customizing YoKart will require a developer with extensive knowledge of PHP. Also, it's not open source like Magento. The Startup and GoQuick Packages offer default themes. And, unlike Magento, YoKart is primarily focused on SMB, which means the needed features are already available in standard packages; for large scale enterprises, customization would be a must do.
“Has loads of great functionality”. Oh well, where do we start! Not only is there a large amount of functionality—the quality is also very high, from analytics dashboards to high-standard security. Want to create a subscription-based payment model? No problem. Your business is expanding and you’re thinking of expanding your catalogue as well? Easy peasy.
SquareSpace is comparable to Wix and WordPress more than a dedicated ecommerce platform like BigCommerce. However, it offers many features that are attractive for smaller websites. If your ecommerce business is on the smaller side and you’re not looking for advanced features, SquareSpace will make setting up an online store pretty simple and painless.