Research from BigCommerce has found that Americans are about evenly split on online versus offline shopping, with 51% of Americans preferring e-commerce and 49% preferring physical stores. However, 67% of millennials prefer shopping online over offline. According to Forbes, 40% of millennials are also already using voice assistants to make purchases, with that number expected to surpass 50% by 2020.
Hey Darren; that’s really a fantastic article! I assume you’ve put a lot of effort into that but believe me that’s the best comparison of eCommerce platforms I’ve seen so far 🙂 One question popped up on my mind. Do you believe that an eCommerce platform lacks certain competencies if a merchant using that platform needs external apps to support his/her store? I work for an app developer company – so I may be subjective in that sense – but for me eCommerce apps add a lot of value on top of the standard offering of the platforms. For instance, we provide AI powered personalization for the eCommerce websites. An eCommerce platform’s development team do not need to bother creating these competencies in house – and they may not succeed – as this is not their expertise. I’d love to hear about your thoughts 🙂
According to our reports from readers, this spikes your rates up to around $900 to $1,500 per month. It's still unclear how this will affect those businesses who plan on remaining in the lower tiered pricing plans, but one thing is certain: Customers that surpass certain revenue points are not happy with Bigcommerce. We would put them on the bottom of our list if your company will end up with one of the most expensive plans.
However, e-commerce lacks human interaction for customers, especially who prefer face-to-face connection. Customers are also concerned with the security of online transactions and tend to remain loyal to well-known retailers. In recent years, clothing retailers such as Tommy Hilfiger have started adding Virtual Fit platforms to their e-commerce sites to reduce the risk of customers buying the wrong sized clothes, although these vary greatly in their fit for purpose. When the customer regret the purchase of a product, it involves returning goods and refunding process. This process is inconvenient as customers need to pack and post the goods. If the products are expensive, large or fragile, it refers to safety issues.
Installing WooCommerce is free, but integrating the shopping cart completely with the system requires additional investment. Moreover, if you don't know WordPress, you won't know how to use WooCommerce. But the biggest problem with WooCommerce is its lack of scalability; as your business grows and you get more sellers, products and customers on your database, WooCommerce starts slowing down.
An example of the impact e-commerce has had on physical retail is the post-Thanksgiving Black Friday and Cyber Monday shopping days in the U.S. According to Rakuten Marketing data, in 2017, Cyber Monday -- which features sales that are exclusively online -- saw 68% higher revenues than Black Friday -- which is traditionally the biggest brick-and-mortar shopping day of the year.
Websites such as Squarespace and WordPress offer mobile-friendly, ready-to-go e-commerce templates that help you get a store up and running quickly. As a shop owner, you will need a way to collect credit card payments from consumers online. PayPal, Square and Google Wallet are all popular ways of accepting and managing online payments. You can also sell your merchandise through online giants like Amazon.
The DoJ has revealed an unsealed indictment of eight defendants for crimes related to their involvement in widespread digital advertising fraud. The DoJ alleges the eight individuals were behind two global schemes, 3ve and Methbot, which stole tens of millions of dollars through a scam that used fake Web traffic and fake websites to reap ad view revenue from unwitting advertisers. [More...]
WooCommerce is used by a number of high-traffic websites such as Small Press Expo. For the 3rd week of September 2015, Trends indicated that WooCommerce ran on 30% of e-commerce sites and millions of active installs. Ecommerce is rapidly growing worldwide and WooCommerce has over 39 million downloads as a plugin and is currently active on more than three million websites and is the most popular eCommerce platform in 2018. WooCommerce has approximately 4% of the top million HTML pages. In 2018, statistics show that the percentage of online stores that utilize WooCommerce through Wordpress.org's plugin is more than 30% of all stores. WooCommerce has complete control of the market share with an outstanding 42% of all online stores being powered by Woocommerce.
At Digital River, we believe in true accountability. Everything about our advanced cloud solution is designed for risk-free global commerce. Our proven expertise with tech-centric brands means you have a proactive partner who is always focused on your success. We power and personalize your shopping experiences, process and fulfill orders, and localize your online business everywhere. To protect your brand, we take on risk. We combat fraud, and simplify billing, taxes and compliance. Accountability means we bring you leading tools for digital disruption. With the latest revenue models, we help you grow and meet shifts in buyer preference. Built for B2C and B2B, our commerce cloud supports everything from subscriptions, and accounts and entitlements, to micro-transactions, emerging payments and the Internet of Selling your Things. In short, we’re all-in, fully committed and responsible for each facet of your ecommerce business. We are trusted advocates who help build your brand, amplify your ROI and expand your global opportunity. Digital River is Commerce with Accountability. www.digitalriver.com