Wherever you are right now in your ecommerce journey, we hope this post gave you some insights that you can apply in your venture. If you’re just starting out and need help picking a platform or deciding on your target audience,  go back and read the section on ecommerce types and solutions. Already running a business and want to ensure your success? Read through the ecommerce stories above.
It’s also a good idea to speak to ecommerce consultants and merchants who have experience using the platforms that you’re considering. Ask how each solution compares with other ecommerce platforms. What are their advantages and disadvantages? How much time, money, and work are required to set up and maintain the system? These are just some of the things you should bring up.
Ecommerce has emerged as the single biggest growth driver in the worldwide marketplace. eMarketer, a leading independent market researcher, predicts global B2C ecommerce sales will reach $1.5 trillion this year, a 20 percent increase from 20131. And according to Forrester Research, B2B ecommerce spending in the U.S. alone reached $559 billion in 20132. If ecommerce is important to your business then the solution you choose is arguably one of the most important business decisions you will make.
The Nexternal eCommerce Platform is a PCI Service Level 1 hosted system that enables brands to sell products directly to consumers or other businesses online, in person, or over the phone. The platform has been continuously evolving since 1999 and has features that will not be found in simpler applications. The software is a single database solution that provides a holistic overview of customer activity regardless of the channel the purchaser is utilizing. All orders can be managed in a web base Order Management System that is integrated with the major shipping carriers, allowing for efficient order processing. Our newest application, TrueCommerce Engage is a mobile point of sale solution that, uses the same database as the online catalog.
For anyone who is planning to start a new ecommerce business in 2018, it's important to first understand how digital commerce has evolved in past 2-3 years and where it is heading. Beyond mobile and social, we've seen just about every aspect of ecommerce evolve. Let's have a look at the major highlights that will shape and influence ecommerce now and in the future.

Arabic, Basque, Bulgarian, Catalan, Chinese (China), Chinese (Hong Kong), Chinese (Taiwan), Croatian, Czech, Danish, Dutch, Dutch (Belgium), English (Australia), English (Canada), English (New Zealand), English (South Africa), English (UK), English (US), Esperanto, Estonian, Finnish, French (Canada), French (France), German, German (Switzerland), Greek, Hebrew, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Moroccan Arabic, Norwegian (Bokmål), Occitan, Persian, Polish, Portuguese (Brazil), Portuguese (Portugal), Romanian, Russian, Serbian, Slovak, Slovenian, Spanish (Costa Rica), Spanish (Mexico), Spanish (Spain), Spanish (Venezuela), Swedish, Thai, Turkish, Ukrainian, and Vietnamese.

Share this information far and wide; we don't want our hard work (and amazing collection) to be forgotten. There is hope that we can find a new parent organization to help us continue the project, but for now, we must take a break and figure out the best course to proceed. We are interested in hearing from anyone who wants to offer web development help, funding, nonprofit status, or has other suggestions. There is a comment form below for this purpose; please put your feedback there.
BigCommerce is similar to Shopify in that it offers a range of powerful ecommerce features packaged in an easy-to-use SaaS platform. It’s almost neck-and-neck with Shopify in terms of pricing too, and currently enjoys a decent amount of popularity with users. Ultimately, it’s Shopify’s superior app developer support that keeps BigCommerce from being the best ecommerce platform for small businesses.

Electronic commerce, or e-commerce, (also written as eCommerce) is a type of business model, or segment of a larger business model, that enables a firm or individual to conduct business over an electronic network, typically the internet. Electronic commerce operates in all four of the major market segments: business to business, business to consumer, consumer to consumer, and consumer to business. It can be thought of as a more advanced form of mail-order purchasing through a catalog. Almost any product or service can be offered via ecommerce, from books and music to financial services and plane tickets.
Navigation is a bit of a chore due to the overwhelming wealth of content, but there are ways to filter the results by title, publish date, or by the original creator. Once you find a particular show, you can often stream or download the individual tracks as a FLAC or MP3, allowing you to play the tracks in your media player of choice. Unfortunately, the site doesn’t ensure a quality performance.
Any update on this for 2017? As I’m currently on Volusion (for many years) and being forced to switch to their responsive system. I know this is rather a necessity. But as such, I might as well now compare to other platforms. So, in your evaluation of Volusion, were you basing the performance and SEO ratings on a newer, responsive site or everything on their platform? I know I need to move to response. But I’m hesitant to lose SEO traction in the process. Any hints in that regard as we lean into migrating forward?

An ecommerce platform is not a "one size fits all" solution that will work for everyone. All the ecommerce platforms discussed in this article are built for different kinds of business requirements. The pros and cons outlined are not about what's wrong with them. The curated list is designed to help you make a calculated decision and choose a platform that serves your needs best.
Today's customer feedback world is extremely complex with data coming from a variety of sources. With the growing number of cross-functional teams and silos within an organization, leaders have been finding it increasingly difficult to capture the full 360-degree view of the customer to drive true change within an organization. While it's clear that problems exist, what's less straightforward is why. [More...]
Shopify is perhaps the most well-rounded of the ecommerce platforms. It has it all when it comes to easy setup and an easy to use dashboard. In terms of popularity, Shopify is the most popular platform out there for small, medium, and large businesses alike. With the exception of WooCommerce, Shopify is the cheapest of the five platforms at a starting price of $9 per month. Shopify also offers a number of professional looking themes. If you are looking for the most variety of apps, add ons, and plugins then Shopify is a great choice for your online shop.
BigCartel is a great platform for small businesses and creative independent ventures. They aim to make selling easy for small stores, with a “quick setup” feature that can get an ecommerce store up and running extremely quickly. They also have a range of free themes. Customizability isn’t super high, but apps and add-ons do allow for some flexibility.
If you update a Subscription product price from $100 to $120, all those Subscriptions created at $100 are not updated to $120. You have to manually go to EACH subscription and update the price which is very time consuming when you have hundreds or thousands of subscriptions. There should be a bulk way to update all subscriptions pricing without having to go one-by-one through each active subscription.
Of course, you could use a standard WordPress theme – many fully support WooCommerce. However, WooCommerce-specific themes are built from the ground up with the ecommerce platform in mind, so they’re often a smarter bet. There are some excellent free choices out there, and you can also find premium options that include more features for a set price.
Move at the speed of business with 24/7 agility. Tell your brand story with a responsive commerce experience for B2C and B2B with intuitive tools in the secure, flexible, and scalable Oracle Cloud. Deliver amazing omnichannel experiences with AI-driven personalization, pixel-perfect drag-and-drop experience management, and multi-varient testing. Focus on your business and innovate with rapid upgrades, and scale with peace of mind. Extend beyond the boundaries of traditional SaaS and integrate seamlessly with an API-first, modern architecture. Oracle Commerce Cloud has everything you need to grow your online business today and in the future.
An increase in demand for convenience and accessibility within the online shopping world has bred subsequent cutthroat competition among ecommerce platforms. Powerful features and useful tools are updated or released daily. In a market chock-full of awesome ecommerce platform solutions, it can be daunting when faced with choosing the best one for your business. 
The platform is truly everything you want out of an ecommerce solution, equipped with PCI compliance, tax calculation features, return management modules, loyalty programs, email marketing, and more. While the interface’s dashboard can be a little tricky, there are some beneficial features, such as the ability to list and add product attributes, site management functions, and SEO optimization features. Magento Enterprise is primarily geared toward retailers who want the all-in, hands off package.

Websites such as Squarespace and WordPress offer mobile-friendly, ready-to-go e-commerce templates that help you get a store up and running quickly. As a shop owner, you will need a way to collect credit card payments from consumers online. PayPal, Square and Google Wallet are all popular ways of accepting and managing online payments. You can also sell your merchandise through online giants like Amazon.


Digital River's MyCommerce offering is a cloud SaaS ecommerce solution that provides complete payments, subscriptions and recurring billing, with full-feature merchandising and a great checkout experience for your shoppers. Built for global, but designed for self-service and simplicity, MyCommerce empowers clients to grow their digital business with enterprise capabilities and developer agility. Digital River has a full suite of ecommerce solutions to meet your business needs and take the complexity out of global ecommerce. We remove the risk and challenges of running a global ecommerce operation: legal and regulatory compliance, language and localization, local payment methods and multiple currencies, banking relationships, fraud protection, tax collection and filing, and financial reconciliation. This low-cost, risk-free option offers flexibility, speed-to-market and instantly global presence to grow your online business. Sign-up for free at www.MyCommerce.com/sign-up.
Of course, you could use a standard WordPress theme – many fully support WooCommerce. However, WooCommerce-specific themes are built from the ground up with the ecommerce platform in mind, so they’re often a smarter bet. There are some excellent free choices out there, and you can also find premium options that include more features for a set price.
When someone mentions a “free” ecommerce platform, that’s usually code for open source. If you’d rather devote money to other aspects of your business or you’re looking for the satisfaction of building an ecommerce store, open source ecommerce solutions could be the answer you’re looking for. While we’ve mentioned some of these platforms previously, here we will compare and contrast additional platforms that are considered “free.”

Modern Omnichannel Retail Software for Branded Manufacturers and Retailers. Allow your teams to work smarter, stay agile, and drive connectivity. Stay ahead of consumer expectations, adapt to changing market conditions, and bring together your marketing, operations, and fulfillment systems to deliver truly personalized customer experiences across all channels with Kibo’s omnichannel retail solutions. Kibo eCommerce is the only leading solution developed in the smartphone and tablet era, with a mobile ready architecture that automatically creates higher converting responsive or adaptive sites from your main site theme. Kibo eCommerce software empowers your digital marketing teams to work smarter by quickly creating promotions, landing pages, and marketing content optimized for organic search and paid search conversion—all from a single user interface. Our drag and drop enterprise retail website builder and theming engine makes it easy to create unique brand experiences. Kibo's Real-Time Individualization solution helps you deliver engaging, consistent experiences across every touchpoint. Finally go beyond segmentation by revolutionizing the way your brand connects with consumers. Kibo RTI software takes personalization to new heights through intelligent on-site search and merchandising. Enable your teams to create and optimize personalized content across every buying touchpoint from websites and emails to mobile apps and in-store interfaces, without burdening your IT resources. Kibo Order Management software bridges the online and in-store divide by connecting inventory with your customers in real-time. Kibo's Distributed Order Management System evolves at the speed of your business allowing you to provide seamless customer experiences with an order fulfillment system that enables flexible, convenient, and cost-efficient delivery. Equip in-store and call center associates with inventory information across your network and customer data to make relevant recommendations. Simplify the challenge of in-store customer experience management by leveraging the Kibo Mobile Point of Commerce (mPOC) solution to provide save-the-sale and endless aisle capabilities.
Modern 3D graphics technologies, such as Facebook 3D Posts, are considered by some social media marketers and advertisers as a more preferable way to promote consumer goods than static photos, and some brands like Sony are already paving the way for augmented reality commerce. Wayfair now lets you inspect a 3D version of its furniture in a home setting before buying.[60]
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