In order to grow, brick-and-mortar stores realize they must use their digital touchpoints to enhance their customers' in-store experiences. Online retailers recognize they need to separate themselves from the pack through faster and more informative shopping experiences. And omnichannel sellers and brands are aware they need to provide their customers with a seamless, cross-channel experience. [More...]
Modern 3D graphics technologies, such as Facebook 3D Posts, are considered by some social media marketers and advertisers as a more preferable way to promote consumer goods than static photos, and some brands like Sony are already paving the way for augmented reality commerce. Wayfair now lets you inspect a 3D version of its furniture in a home setting before buying.[60]

Bigcommerce also has a nice library of themes for you, divided into multiple categories, and all of them responsive and fully customizable. They were developed to establish a more modern, fluid user experience, utilizing cool new merchandising features for categorization and differently sized catalogs. There are both free and paid options available, and I have to say that those free ones really are attractive-looking.


Business-to-administration (B2A) refers to transactions conducted online between companies and public administration or government bodies. Many branches of government are dependent on e-services or products in one way or another, especially when it comes to legal documents, registers, social security, fiscals and employment. Businesses can supply these electronically. B2A services have grown considerably in recent years as investments have been made in e-government capabilities.
“We have huge, huge traffic spikes because we have such a strong core consumer and fan base. They all hit the [previous] website and it just crashed. When we moved from Magento to Shopify Plus, rather than taking months and months to replatform it took weeks. We could concentrate on what we’re really, really good at, which is our customers, our brand, and our product.”
Logistics in e-commerce mainly concerns fulfillment. Online markets and retailers have to find the best possible way to fill orders and deliver products. Small companies usually control their own logistic operation because they do not have the ability to hire an outside company. Most large companies hire a fulfillment service that takes care of a company's logistic needs.[61]
CUSTOMER SERVICE – Additionally, with a commercial solution you benefit from the support structure. Open source solutions such as WordPress are often community driven and you are therefore dependent on that community to provide support. While that can also work very well – if you are in desperate need of help at 3 am on a Sunday, it’s nice to have a guarantee it will be there.
If you have a WordPress website and you simply want to start an online store as an addition to it, there’s very little point in choosing anything other than WooCommerce. Under the hood, it’s just a WordPress plugin that you can install and keep everything under one admin panel. WooCommerce doesn’t lack in any crucial eCommerce area. You’ll be thrilled using it as the pillar of your online store.
We’ve rated the top ecommerce platforms at least four stars out of five in our ecommerce comparison chart. You don’t need any coding knowledge to build a stylish online store. This is not true of more complex self-hosted ecommerce software like WordPress and Magento (if you want to find out more about these advanced tools, visit our guide on best ecommerce software).
It’s also a good idea to speak to ecommerce consultants and merchants who have experience using the platforms that you’re considering. Ask how each solution compares with other ecommerce platforms. What are their advantages and disadvantages? How much time, money, and work are required to set up and maintain the system? These are just some of the things you should bring up.
E-commerce helps create new job opportunities due to information related services, software app and digital products. It also causes job losses. The areas with the greatest predicted job-loss are retail, postal, and travel agencies. The development of e-commerce will create jobs that require highly skilled workers to manage large amounts of information, customer demands, and production processes. In contrast, people with poor technical skills cannot enjoy the wages welfare. On the other hand, because e-commerce requires sufficient stocks that could be delivered to customers in time, the warehouse becomes an important element. Warehouse needs more staff to manage, supervise and organize, thus the condition of warehouse environment will be concerned by employees.[18]
When Last.fm was initially created in 2002, it functioned as an internet radio station in a similar fashion to Pandora and iHeartRadio. In 2005, however, the site adopted Audioscrobbler, a music recommendation system that collects data from dozens of media players and music streaming websites to craft individual user profiles that reflect musical taste and listening habits. Last.fm has now “scrobbled” info from nearly 100 billion plays, which total more than 7 million years’ worth of listening.
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