Absolutely. Depending on what you want your e-commerce store to do or look like, you can choose from a variety of available WooCommerce themes. Once you've chosen a theme, you can begin to customize it within the "customizer" section of your WordPress dashboard. This will allow you to make simple changes like adding your personal logo or changing the background and font. Coding knowledge is not a requirement for using WooCommerce, however for users who know basic HTML or CSS, customization can be taken to a whole new level. We recommend that beginners to WooCommerce choose a theme that best fits their needs and then learn how to customize it further through our knowledge base articles or community forums. As your customization skills increase, you will be excited by all the possibilities your WooCommerce online store has available to leverage.

In the United States, certain electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e-mails, online advertising and consumer privacy. The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive.[26] Using its authority under Section 5 of the FTC Act, which prohibits unfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers' personal information.[27] As a result, any corporate privacy policy related to e-commerce activity may be subject to enforcement by the FTC.
WooCommerce is used by a number of high-traffic websites such as Small Press Expo.[11] For the 3rd week of September 2015, Trends indicated that WooCommerce ran on 30%[12] of e-commerce sites and millions of active installs.[13] Ecommerce is rapidly growing worldwide and WooCommerce has over 39 million downloads as a plugin and is currently active on more than three million websites and is the most popular eCommerce platform in 2018.[14] WooCommerce has approximately 4% of the top million HTML pages.[15] In 2018, statistics show that the percentage of online stores that utilize WooCommerce through Wordpress.org's plugin is more than 30% of all stores.[16] WooCommerce has complete control of the market share with an outstanding 42% of all online stores being powered by Woocommerce.[17]
This means your store won’t just look good with Squarespace: it’ll pack a punch too! But if you want speedy growth on a large scale, you might find Squarespace too small too soon. With no app store, you’re totally reliant on the inhouse features and tools provided by Squarespace. Shipping and payment options are also limited when compared to Shopify and BigCommerce.
The Nexternal eCommerce Platform is a PCI Service Level 1 hosted system that enables brands to sell products directly to consumers or other businesses online, in person, or over the phone. The platform has been continuously evolving since 1999 and has features that will not be found in simpler applications. The software is a single database solution that provides a holistic overview of customer activity regardless of the channel the purchaser is utilizing. All orders can be managed in a web base Order Management System that is integrated with the major shipping carriers, allowing for efficient order processing. Our newest application, TrueCommerce Engage is a mobile point of sale solution that, uses the same database as the online catalog.
Not every song posted on SoundCloud is free, but both big-name and lesser-known artists often offer free downloads if you can manage to find their verified profile. You can browse SoundCloud by artist, genre, popularity, or latest postings; you will be surprised at how many free tracks are out there. There is also a section of the site dedicated to tracks released under Creative Commons licenses, which means you’re free to download, remix, or tweak them as much as you like.
WooCommerce is used by a number of high-traffic websites such as Small Press Expo.[11] For the 3rd week of September 2015, Trends indicated that WooCommerce ran on 30%[12] of e-commerce sites and millions of active installs.[13] Ecommerce is rapidly growing worldwide and WooCommerce has over 39 million downloads as a plugin and is currently active on more than three million websites and is the most popular eCommerce platform in 2018.[14] WooCommerce has approximately 4% of the top million HTML pages.[15] In 2018, statistics show that the percentage of online stores that utilize WooCommerce through Wordpress.org's plugin is more than 30% of all stores.[16] WooCommerce has complete control of the market share with an outstanding 42% of all online stores being powered by Woocommerce.[17]

Note. I don’t feel like I should make statements like, “I enjoy WooCommerce’s product management more than I do Shopify’s” here because it doesn’t actually bring much value into the discussion. I’m just a guy. A user. And my opinion is not any more important than the other person’s. Inevitably, the way WooCommerce does a given thing, for example, is going to be better for some of you than how Shopify does the same thing. And vice versa. So the key here is to check all those features out by yourself and compare which platform just feels better.
At its core, e-commerce refers to the purchase and sale of goods and/or services via electronic channels such as the internet. E-commerce was first introduced in the 1960s via an electronic data interchange (EDI) on value-added networks (VANs). The medium grew with the increased availability of internet access and the advent of popular online sellers in the 1990s and early 2000s. Amazon began operating as a book-shipping business in Jeff Bezos' garage in 1995. EBay, which enables consumers to sell to each other online, introduced online auctions in 1995 and exploded with the 1997 Beanie Babies frenzy.
Of course, with a field as complex as ecommerce, there will always be something new to learn down the line. Keep in mind that you can always refer to this guide at any time if you’re not sure what your store’s next move should be. We also encourage you to check out our library of ecommerce guides and news if you want to immerse yourself even more in the field.
HBO chief Richard Plepler has issued a response to Dish CEO Charlie Ergen's claim that the ongoing impasse between the companies was the result of a purely anticompetitive play on AT&T's part. It was Dish that dropped HBO and Cinemax signals at midnight on Oct. 31, blacking out programming for subscribers, Plepler said. That was the first time in HBO's nearly 50-year history that any pay-TV service dropped the premium channel from its lineup. [More...]
In the end, WooCommerce gives you more SEO-specific options overall, purely because of the fact that it's built on top of WordPress. The only problem is that your site speed largely depends on the hosting you go with. Because of this, the SEO category goes to Shopify. You don't have to worry about optimization much, and your speeds are always going to be top-notch.
Any update on this for 2017? As I’m currently on Volusion (for many years) and being forced to switch to their responsive system. I know this is rather a necessity. But as such, I might as well now compare to other platforms. So, in your evaluation of Volusion, were you basing the performance and SEO ratings on a newer, responsive site or everything on their platform? I know I need to move to response. But I’m hesitant to lose SEO traction in the process. Any hints in that regard as we lean into migrating forward?
Also, the hosting thing. In the table above, I’m saying that it’s around $100 / year. I got that number from SiteGround. They have some hosting plans that they promise to be WooCommerce-optimized. Out of the three tiers available, I wouldn’t recommend going below GrowBig or GoGeek, which are $5.95 and $11.95 respectively. Hence, this adds up to $71.40 for the former and $143.40 for the latter annually.
Spree Commerce empowers the world’s sellers by providing them with a versatile, modular open-source ecommerce platform that allows for easy integrations with every major third-party service. Spree benefits from a vibrant, international community of over 500 designers, developers and other professionals who have enthusiastically contributed to the growing platform since 2008, making it one of the top open source projects in the world. In 2013, the company launched Wombat, a sophisticated piece of integration software that connects any store to any service or application. Wombat automates the backend operations of storefronts running any ecommerce platform including Magento, Shopify, Bigcommerce and Prestashop.
A SWOT analysis can help you assess the strengths, weaknesses, opportunities and threats of your company's current environment. What does the market look like? Where does your business excel, and where does it falter? Review your entire business, not just segments of it. Evaluate external opportunities, because this is the often the primary place to invest time and money. Be honest with yourself when analyzing weaknesses and threats, or else the analysis will not be helpful.
From technology innovation to the workplace, the business landscape has been evolving rapidly, and companies now are tasked with adapting to fast change in a world of digital transformation. There is one element that will remain a constant requirement for success: meeting the needs of customers and delivering a quality experience. Nurturing customer relationships is vital for a company's success. [More...]
At Automattic and #WooCommerce, everybody works from the location they choose, including beautiful Bailey, Colorado. Want to team up with us and make the web (and the world) a better place? We're hiring. Apply today at http://automattic.com/work-with-us/?utm_campaign=coschedule&utm_source=twitter&utm_medium=WooCommerce … #worldwidewoopic.twitter.com/7Z67C85ejA
Reduced costs. eCommerce businesses benefit from significantly lower running costs. As there’s no need to hire sales staff or maintain a physical storefront, the major eCommerce costs go to warehousing and product storage. And those running a dropshipping business enjoy even lower upfront investment requirements. As merchants are able to save on operational costs, they can offer better deals and discounts to their customers.

In the end, WooCommerce gives you more SEO-specific options overall, purely because of the fact that it's built on top of WordPress. The only problem is that your site speed largely depends on the hosting you go with. Because of this, the SEO category goes to Shopify. You don't have to worry about optimization much, and your speeds are always going to be top-notch.
The shift of live content from traditional broadcast television to online sources has significantly changed the video industry -- and especially, the news media industry. News typically derives its value and attracts viewers with live updates and real-time engagement. The rise of live online alternatives extends those capabilities to nontraditional voices in the digital realm. [More...]

At this stage, you’ll be itching to get the store out into the World Wide Web. However, make sure you’re well prepared to measure the success of your launch – defining your key performance indicators upfront will help you track your progress and performance and fix any issues as they emerge. Other important things to take care of include setting up your social media profiles, getting the email marketing ready, installing Google Analytics, doing keyword research, defining your shipping strategy and finalizing the launch promotion plan. Yes, that’s a lot of work, but a good start is half the job done. When you complete the checklist, try running your store through the Shopify store grader to catch errors if there are any.
And even better, they do offer a Theme editor within the platform that you can use for customization. You can choose to hide sections within the theme editor without removing them. Hidden sections will still be customisable in the theme editor but not visible on the store front-end. This allows you to start sections for future releases and remove the need for theme duplications ( a common issue most developers face with WordPress).

Your product feed upload won't work if you installed it on your developer site because it's not connected to the Internet. To fix this issue, you'll need to install the Facebook for WooCommerce Extension on your live site instead. Also keep in mind that each of your products need to have a valid description, image, and unique product ID (such as a SKU) for you to be able to upload your products to Facebook.


It’s a tall order, but you need to be able to deliver if you want to stay competitive. And a big part of doing that lies in the technologies you use in your business. To thrive in today’s market, you need an ecommerce platform that will allow you to deliver on the expectations of modern consumers. You need the tools to sell the right products, provide amazing shopping experiences, and fulfil orders efficiently. And if your existing solution can’t meet those needs, you should find one that can.

At its simplest form, ecommerce software enables a business to sell products and services online. Traditionally, businesses had to purchase on-premise, standalone ecommerce software that required extensive IT setup and in-house management with specialized development teams. These solutions were generally costly, not scalable, challenging to work with, and time consuming to customize and integrate with other systems.
Earlier this year, in response to reports that Russian actors had used Facebook to disrupt the 2016 election, I wrote a few pieces about how one might go about fixing the problem. I am not sure I have solutions for everything, but what motivates me is the sagging feeling that settles in whenever society throws up its hands and punts. We can do better. [More...]
To make things easier, compare vendors using the spreadsheet you created earlier. Create a table listing all the things you need in your ecommerce platform, then put the vendors you’re considering in different columns. This will allow you to easily tick off the features that each vendor can deliver. If a platform doesn’t have a feature you need, write down if and how you can work around it (i.e. use a third party integration, develop a custom solution).
First of all, let’s keep in mind that WooCommerce is eCommerce software, while Shopify and Bigcommerce are eCommerce services that don’t require any installation per se. To get started with WooCommerce, you first need to find a good host, install WordPress on your account, and only then you can proceed to the WooCommerce part of the deal. Luckily, these days all good web hosts offer one-click installs for WordPress. (For that, we recommend WooCommerce hosting with SiteGround.)
Phil Smy, former Chief Technology Officer for Toygaroo, told Shark Tank Blog, that Toygaroo might have had trouble scaling the business. “The business was growing,” he said. “To be honest, that was the problem. Explosive growth is a difficult thing to handle for small businesses. I thought – and still think – it is a great idea. The business model needs some changing from what we were doing. I would have grown more organically (i.e., slower) and also found investors who were willing to go the distance.”
The first step to starting an eCommerce business is deciding what products you’re going to sell. Finding a profitable idea can be hard work, so be prepared to do some serious digging and thinking. It’s essential that you choose products with healthy margins that will allow you to turn a profit and scale the business in the future. Once you know what you want to sell, you’ll need to decide how and where you’re going to source the products. The four main methods of sourcing products and inventory are making, manufacturing, wholesale and dropshipping.
Even though they all have these knowledge bases, along with blogs, FAQs and other documentation, Shopify and Bigcommerce have the most users, making them far superior regarding knowledge base content. Why is this the case? Simple. Since more people are discussing the systems, by default, more questions have been asked and more answers have been posted.
WooCommerce is an interesting option for small business. It connects right into WordPress. Small business owners who already use WordPress for their website will find a lot to love with WooCommerce and there is a lot of flexibility when the requirements of the business grow. Thanks to strong third-party development support and easily-available Woo developers, it’s definitely one of the best ecommerce platforms out there. 
These are your typical online retailers. They can include apparel stores, homeware businesses, and gift shops, just to name a few. Stores that sell physical goods showcase the items online and enable shoppers to add the things they like in their virtual shopping carts. Once the transaction is complete, the store typically ships the orders to the shopper, though a growing number of retailers are implementing initiatives such as in-store pickup.
E-commerce allows customers to overcome geographical barriers and allows them to purchase products anytime and from anywhere. Online and traditional markets have different strategies for conducting business. Traditional retailers offer fewer assortment of products because of shelf space where, online retailers often hold no inventory but send customer orders directly to the manufacture. The pricing strategies are also different for traditional and online retailers. Traditional retailers base their prices on store traffic and the cost to keep inventory. Online retailers base prices on the speed of delivery.

In just three steps — see, tap, shop — consumers browsing Instagram can become your customers. Here's how to tag #WooCommerce products in your Instagram posts and drive traffic to your store:https://woocommerce.com/posts/instagram-shopping/?utm_campaign=coschedule&utm_source=twitter&utm_medium=WooCommerce&utm_content=Shopping%20on%20Instagram%3A%20Tag%20WooCommerce%20Products%20in%20Posts%20and%20Drive%20Traffic%20to%20Your%20Store …
Magento is similar to platforms like WooCommerce and OpenCart. Its Community Edition is completely free and open-source, but you will be responsible for setting it up and paying for the hosting and domain. Magento also comes with a steep learning curve, and Magento developers are noticeably more expensive to hire than rival platforms. For smaller businesses, setting up an ecommerce shop using Magento can be needlessly expensive. 
Below are a few of our favorites, so you can keep the tunes going even when your car rounds the next bend or Comcast decides to cut you off. Many of these sites are void of Billboard artists like Taylor Swift and Kendrick Lamar, but if you look in the right spots, you’ll find a few hits from some big names, along with scores of independent artists that should keep your ears happy and your wallet heavy.
Like any digital technology or consumer-based purchasing market, e-commerce has evolved over the years. As mobile devices became more popular, mobile commerce has become its own market. With the rise of such sites as Facebook and Pinterest, social media has become an important driver of e-commerce. As of 2014, Facebook drove 85 percent of social media-originating sales on e-commerce platform Shopify, per Paymill.
SuiteCommerce enables B2B and B2C merchants to rapidly create unique, personalized, and compelling branded shopping experiences across multiple channels. Differentiate your brand and exceed customer expectations, whether it is through mobile, online, or in-person, and empower your sales associates to provide engaging customer acquisition and retention experiences by utilizing a single source of item, inventory, customer and order data to feed your customer-facing systems. SuiteCommerce's integrated cloud-based nature unifies business applications and provides a central repository for order management and customer details, item and inventory data, creates seamless, omni-channel, brand experiences, and streamlines your business for continuous growth. 
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