In the United States, certain electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e-mails, online advertising and consumer privacy. The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive.[26] Using its authority under Section 5 of the FTC Act, which prohibits unfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers' personal information.[27] As a result, any corporate privacy policy related to e-commerce activity may be subject to enforcement by the FTC.

E-commerce markets are growing at noticeable rates. The online market is expected to grow by 56% in 2015–2020. In 2017, retail e-commerce sales worldwide amounted to 2.3 trillion US dollars and e-retail revenues are projected to grow to 4.88 trillion US dollars in 2021[63]. Traditional markets are only expected 2% growth during the same time. Brick and mortar retailers are struggling because of online retailer's ability to offer lower prices and higher efficiency. Many larger retailers are able to maintain a presence offline and online by linking physical and online offerings.[64][65]


The world of dropshipping is often considered the easiest way to sell products online. The biggest difference between drop shipping and the standard retail model is that in drop shipping, the selling merchant doesn't stock his own inventory.  Instead, the merchant purchases inventory as needed from a third party – usually dropshipping wholesalers or manufacturers – to fulfil orders.

Majority of ecommerce solutions will support fashion-centric products such as apparel and footwear. However if your products come in different sizes and variants, then you’ll want to go with a robust hosted solution like Shopify, BigCommerce, Volusion and 3dcart. If you’re looking for something open source and self-hosted, WooCommerce might be a good option.
As hard as it might be to believe, there are over 120 different shopping cart software platforms out there, and they all have their place in the market. We should know, after all, our work is to test them all out. And we've been doing that … a lot. So far, we've covered each of the top platforms in individual reviews plus created a comprehensive comparison chart looking through the most crucial traits of each platform. We've also ranked all platforms based on their SEO effectiveness.
WooCommerce is completely free to use and is powered by a community of developers dedicated to making WooCommerce as flexible and versatile as the industry needs. As the internet and online stores continue to evolve, WooCommerce evolves with it. Bluehost makes building a WooCommerce website easy for beginners while still providing all the tools necessary for pros. WooCommerce allows anyone to setup and run a professional online store in minutes. The best part is that it's all powered by WordPress so your data is all 100% owned by you.
Contemporary electronic commerce can be classified into two categories. The first category is business based on types of goods sold (involves everything from ordering "digital" content for immediate online consumption, to ordering conventional goods and services, to "meta" services to facilitate other types of electronic commerce). The second category is based on the nature of the participant (B2B, B2C, C2B and C2C);[39]
If you do short run custom products like engraved jewelry or even wall decals, you’ll need custom product fields for customization. Plan on managing a large inventory of various products? You might need a back-in-stock email notification feature or dropship integration to keep your orders leaving the warehouse as fast as they enter your ecommerce system.
You can see why Shopify scored top marks in this area. Features like these don’t just make running your online store possible – they make it easy and enjoyable too. Put simply, Shopify was designed to help people build an online store. That’s why it’s packed with these high quality sales features, which were specially created to support your ecommerce business.
Drupal Commerce – This is an open-source ecommerce framework that enables users to build online stores and applications on Drupal. Drupal Commerce is highly flexible and offers hundreds of modules that allow users to enhance and extend its functionalities. There’s also Commerce Kickstart, “a distribution of Drupal Commerce packed with features that make it more complete, faster to launch, and easier to administer.”
An increase in demand for convenience and accessibility within the online shopping world has bred subsequent cutthroat competition among ecommerce platforms. Powerful features and useful tools are updated or released daily. In a market chock-full of awesome ecommerce platform solutions, it can be daunting when faced with choosing the best one for your business. 

For self-hosted, you’ll be running your site on your own server, so you have full control over management and maintenance. This means that if you want to make updates to the main code of your site, you’re able to do that on your end without relying on another company or web host to process your request. You can do pretty much anything on your site if you’re running it on your own machine, and this makes self-hosting an attractive option for many.
The contemporary e-commerce trend recommends companies to shift the traditional business model where focus on "standardized products, homogeneous market and long product life cycle" to the new business model where focus on "varied and customized products". E-commerce requires the company to have the ability to satisfy multiple needs of different customers and provide them with wider range of products.

At WP Engine, we are proud to host a number of ecommerce sites. We combine a dedicated work environment with a toolkit for WooCommerce integration. We will protect your ecommerce shop when you need protection most; you won’t need to worry about high traffic conflicting with your sales revenue. Our digital experience platform will provide your business with SEO ready performance, improved mobile UX, and third party integrations (Shopify, BigCommerce, etc.) to integrate stores running on other platforms with WordPress.


Business to Business or B2B refers to electronic commerce between businesses rather than between a business and a consumer. B2B businesses often deal with hundreds or even thousands of other businesses, either as customers or suppliers. Carrying out these transactions electronically provides vast competitive advantages over traditional methods. When implemented properly, ecommerce is often faster, cheaper and more convenient than the traditional methods of bartering goods and services.
Cost of the ecommerce platform – Ecommerce platform costs will vary depending on the business’ size, sales volume, and of course, the solution itself. Some solutions (such as Magento) charge yearly licensing fees while others (like Shopify) require monthly subscription fees. In some cases (such as Demandware) the provider takes a cut from the retailer’s sales.
My only question about Salesforce's recent revenue announcement is why the company described the vast majority of its nonprofessional services revenues as "subscription and support." Proserv revenues were appropriately small, at $224 million, while subscription and support was $3.17 billion, or 26 percent more than the same quarter a year earlier. Nice going, by the way. [More...]
cleverbridge provides ecommerce and subscription management solutions for monetizing digital goods, online services and SaaS. Our cloud-based ecommerce platform simplifies recurring billing, optimizes the customer experience and offers comprehensive global compliance and payment capabilities. Leveraging cleverbridge expertise, technology and services, our B2C and B2B clients acquire more customers, improve retention and grow their revenue in international markets. cleverbridge is headquartered in Cologne, Germany with offices in Chicago, San Francisco, Tokyo and Taipei. cleverbridge was named a 2018 European IT and Software Excellence Awards Finalist (Small and Medium-sized Enterprise Solution of the Year); 2017 V3 Technology Awards Finalist (Best Business Application); 2017 SaaS Awards Finalist (Best SaaS Product for Ecommerce); and named an Accel EuroScape Top 100 Most Promising SaaS Company in Europe. The company was also named a 2016 SIIA CODiE Awards Finalist (Best Subscription Management Solution) and identified as a “High Performer” in the G2 Crowd Grid for Ecommerce Platforms, based on customer satisfaction and market presence.
BigCommerce is most easily compared to Shopify. Both platforms offer a similar experience when building an ecommerce platform. Like Shopify, BigCommerce offers a range of prices and packages tailored to different types of businesses. The platform is highly customizable if you are comfortable with some light coding. It is also possible to use themes and templates to build your website, but some of these will come at an additional cost.
Welcome to the grind! This is where the real work begins. Having launched your online store, you should immediately move on to the promotion phase. Marketing your store and optimizing conversions will be your daily bread and butter from now on. You should also experiment with regularly expanding or refreshing your inventory. It is a particularly easy thing to do for dropshippers, as they can import new dropshipping products in minutes, but it should remain a priority even if you’re manufacturing or making the products yourself. Staying ahead of the curve will take some testing.
Majority of ecommerce solutions will support fashion-centric products such as apparel and footwear. However if your products come in different sizes and variants, then you’ll want to go with a robust hosted solution like Shopify, BigCommerce, Volusion and 3dcart. If you’re looking for something open source and self-hosted, WooCommerce might be a good option.
Starting at $29.99 per month, BigCommerce is abundant with features. A Standard pricing plan comes BigCommerce comes with a number of sales channels, and is rich in features, including a responsive website, single-page checkout, Apple Pay, reporting tools, HTTPS, and more. While it lacks powerful content management capabilities, you can easily integrate BigCommerce with a CMS like WordPress to reap the benefits of content and commerce.
Ecwid is a hosted cloud commerce platform used by over 1 million merchants in 175 countries and offers the easiest way to add an online store to any website, social site or multiple sites simultaneously. With Ecwid, you get everything you need to start selling online in minutes. Easily embedded into any web presence and leading POS systems, you can market, merchandise and sell products and services from multiple online stores with mobile management and point-of-sale integration anywhere at any time.

The Nexternal eCommerce Platform is a PCI Service Level 1 hosted system that enables brands to sell products directly to consumers or other businesses online, in person, or over the phone. The platform has been continuously evolving since 1999 and has features that will not be found in simpler applications. The software is a single database solution that provides a holistic overview of customer activity regardless of the channel the purchaser is utilizing. All orders can be managed in a web base Order Management System that is integrated with the major shipping carriers, allowing for efficient order processing. Our newest application, TrueCommerce Engage is a mobile point of sale solution that, uses the same database as the online catalog.
The gap between B2B buyers and sellers has been growing. More than 70 percent of B2B buyers preferred to wait to engage a seller until the latter demonstrated a clear understanding of its needs, a CSO Insights survey found. Nearly 58 percent of buyers saw little difference among sellers, and more than 10 percent saw no difference at all among sellers. [More...]
Bigcommerce also has a nice library of themes for you, divided into multiple categories, and all of them responsive and fully customizable. They were developed to establish a more modern, fluid user experience, utilizing cool new merchandising features for categorization and differently sized catalogs. There are both free and paid options available, and I have to say that those free ones really are attractive-looking.
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