OpenCart. OpenCart could be a great choice for small businesses without tech savvy employees. OpenCart is very simple to install and start using. It runs very quickly using simple code. OpenCart allows you to set advanced user privileges and separate access for users and groups. A simple code also has drawbacks; often for sale extensions and themes may not be up-to-date with security standards. 
Another way to analyze popularity is to tie it in with where customers are going when they leave a certain ecommerce platform. The reason this is interesting is that it gives you an indicator of which of the companies have kept up with technologies and made improvements to bring in additional customers. A quick market share search on Shopify shows that the Shopify company is gaining most of its customers from Bigcommerce, Big Cartel, and Volusion. Bigcommerce is still stealing some customers from Shopify, but it used to be the number one place that people would go after Shopify. We assume it's because of the Bigcommerce pricing.

Lack of payment processors can be troublesome at times, especially when other ecommerce platforms offer plenty of payment options. The global marketplace entitles Tictail to take a commission. However, the custom shop (which comes at a reasonable price on a yearly basis) frees you from paying anything additional to Tictail for each sale happening there.
In the United States, certain electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e-mails, online advertising and consumer privacy. The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive.[26] Using its authority under Section 5 of the FTC Act, which prohibits unfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers' personal information.[27] As a result, any corporate privacy policy related to e-commerce activity may be subject to enforcement by the FTC.
Thanks for your comment. Shopify is the best ecommerce platform on the market today but that’s not to say it’s not for everyone. Depending on how comfortable you are on a computer, and what your ecommerce business actually is, other options may be more suitable. Wix and Weebly, for example, are more beginner-friendly and still give you pretty great ecommerce features, they’re just not quite as powerful as Shopify. We’d say that unless you’re selling tons of products, or need to scale up fast, maybe start off with Wix or Weebly then see how things go.
Of course, you could use a standard WordPress theme – many fully support WooCommerce. However, WooCommerce-specific themes are built from the ground up with the ecommerce platform in mind, so they’re often a smarter bet. There are some excellent free choices out there, and you can also find premium options that include more features for a set price.
The only downside in all this is that you somehow need to get your hands on a WordPress site in the first place. And okay, I know this is not particularly a problem for you maybe, but we have to remember that WordPress can be quite confusing to a beginner, and the need to first set up a WordPress site and only then a WooCommerce store is far from intuitive.
For those who wish to start a multi-vendor store such as one on Amazon may find BigCommerce lacking some of the available support other ecommerce platforms provide with more integrated marketplace models. Another concern with BigCommerce may be the lack of free themes. With only 7 free themes, BigCommerce lags behind other ecommerce platforms, given the fact that most of them offer more than 20 free themes. But that doesn't change the fact that you get a multitude of premium themes and plenty of customization options to give your store a unique identity.

Finding (then subsequently deploying) a new ecommerce solution is a massive undertaking. It will likely take a lot of time (and for enterprises, money) to take on this project. But here’s the good news: picking the right solution can enable you to scale your business, improve operations, and increase sales, so while the process of selecting an ecommerce platform can be challenging, it’s completely worth it.


One of the oldest, open-source ecommerce solutions on the market, Volusion offers a very standard and comprehensive experience. For a business just getting off the ground, their Mini plan allows for 100 products, includes 1GB of bandwidth and only costs $15 per month. For those who have graduated and are generating more revenue, there are the Plus and Pro plans for 1000-10,000 products and 3-10GB of bandwidth. These plans are $35 and $75 per month respectively. If you are looking for a simple and clean online store with few products, Volusion could be good for you.

You can see why Shopify scored top marks in this area. Features like these don’t just make running your online store possible – they make it easy and enjoyable too. Put simply, Shopify was designed to help people build an online store. That’s why it’s packed with these high quality sales features, which were specially created to support your ecommerce business.
OpenCart also has multi-store support that lets you stay on top of different stores from a single interface. This functionality lets you set products for different stores, use specific themes for each online store, and localise your websites. Product options and attributes are also quite flexible with OpenCart, and the solution lets you add extra product variables.
Security is a primary problem for e-commerce in developed and developing countries. E-commerce security is protecting business' websites and costumers from unauthorized access, use, alteration, or destruction. The type of threats include: malicious codes, unwanted programs (ad ware, spyware), phishing, hacking, and cyber vandalism. E-commerce websites use different tools to avert security threats. These tools include firewalls, encryption software, digital certificates, and passwords.[68]
BigCommerce is similar to Shopify in that it offers a range of powerful ecommerce features packaged in an easy-to-use SaaS platform. It’s almost neck-and-neck with Shopify in terms of pricing too, and currently enjoys a decent amount of popularity with users. Ultimately, it’s Shopify’s superior app developer support that keeps BigCommerce from being the best ecommerce platform for small businesses.
Business to Business or B2B refers to electronic commerce between businesses rather than between a business and a consumer. B2B businesses often deal with hundreds or even thousands of other businesses, either as customers or suppliers. Carrying out these transactions electronically provides vast competitive advantages over traditional methods. When implemented properly, ecommerce is often faster, cheaper and more convenient than the traditional methods of bartering goods and services.
Magento is similar to platforms like WooCommerce and OpenCart. Its Community Edition is completely free and open-source, but you will be responsible for setting it up and paying for the hosting and domain. Magento also comes with a steep learning curve, and Magento developers are noticeably more expensive to hire than rival platforms. For smaller businesses, setting up an ecommerce shop using Magento can be needlessly expensive. 
Your product idea will dictate which aspects of the market you need to research, but some of the most important areas to look into will be your competition, pricing strategy, and your unique value proposition. At this point, it is also a good idea to draft a business plan that will help you visualize your growth strategy and identify any potential threats or obstacles.

Welcome to all free music seekers and thanks for stopping by! Here, you can find royalty-free music for your YouTube videos or projects (blog, vlog, podcast, social network, etc.). All we ask is to put the attribution in the credits. More info about the attribution can be found on every track’s page. The free music on this website is not a subject to any copyright issues. If you need a non copyrighted music for your coffee shop, bookstore, boutique, bar, lounge, reception, etc., feel free to use the FSM Team No Copyright Music Playlist.


Like any digital technology or consumer-based purchasing market, e-commerce has evolved over the years. As mobile devices became more popular, mobile commerce has become its own market. With the rise of such sites as Facebook and Pinterest, social media has become an important driver of e-commerce. As of 2014, Facebook drove 85 percent of social media-originating sales on e-commerce platform Shopify, per Paymill.
Research from BigCommerce has found that Americans are about evenly split on online versus offline shopping, with 51% of Americans preferring e-commerce and 49% preferring physical stores. However, 67% of millennials prefer shopping online over offline. According to Forbes, 40% of millennials are also already using voice assistants to make purchases, with that number expected to surpass 50% by 2020.
When someone mentions a “free” ecommerce platform, that’s usually code for open source. If you’d rather devote money to other aspects of your business or you’re looking for the satisfaction of building an ecommerce store, open source ecommerce solutions could be the answer you’re looking for. While we’ve mentioned some of these platforms previously, here we will compare and contrast additional platforms that are considered “free.”
Founded in 1997, 3dcart is a complete and robust eCommerce platform designed to help online store owners thrive in a competitive market. With hundreds of features built directly into its software, merchants can effectively open, operate and maintain a successful eCommerce website with relative ease and efficiency. 3dcart currently powers more than 17,500 global merchants, and its support team is always available, at no additional cost, 24/7/365. 3dcart is an Inc. 5000 company, a Visa PCI Certified provider and a pioneer in mobile commerce and social media marketing. Fully scalable and completely customizable, 3dcart continues to be the solution of choice by industry experts all over the world.
Electronic commerce, or e-commerce, (also written as eCommerce) is a type of business model, or segment of a larger business model, that enables a firm or individual to conduct business over an electronic network, typically the internet. Electronic commerce operates in all four of the major market segments: business to business, business to consumer, consumer to consumer, and consumer to business. It can be thought of as a more advanced form of mail-order purchasing through a catalog. Almost any product or service can be offered via ecommerce, from books and music to financial services and plane tickets.
Really, Magento’s robust platform is meant for enterprise businesses. These businesses typically want the best in functionality and security, which Magento’s modular nature can ensure. Development costs for Magento can be downright astronomical, but for enterprises it’s a fair price to pay for extensibility, robustness and security. For businesses that want to integrate their ecommerce store with integrated systems such as ERPs and CRMs, Magento is one of the best ecommerce platforms. 
Modern Omnichannel Retail Software for Branded Manufacturers and Retailers. Allow your teams to work smarter, stay agile, and drive connectivity. Stay ahead of consumer expectations, adapt to changing market conditions, and bring together your marketing, operations, and fulfillment systems to deliver truly personalized customer experiences across all channels with Kibo’s omnichannel retail solutions. Kibo eCommerce is the only leading solution developed in the smartphone and tablet era, with a mobile ready architecture that automatically creates higher converting responsive or adaptive sites from your main site theme. Kibo eCommerce software empowers your digital marketing teams to work smarter by quickly creating promotions, landing pages, and marketing content optimized for organic search and paid search conversion—all from a single user interface. Our drag and drop enterprise retail website builder and theming engine makes it easy to create unique brand experiences. Kibo's Real-Time Individualization solution helps you deliver engaging, consistent experiences across every touchpoint. Finally go beyond segmentation by revolutionizing the way your brand connects with consumers. Kibo RTI software takes personalization to new heights through intelligent on-site search and merchandising. Enable your teams to create and optimize personalized content across every buying touchpoint from websites and emails to mobile apps and in-store interfaces, without burdening your IT resources. Kibo Order Management software bridges the online and in-store divide by connecting inventory with your customers in real-time. Kibo's Distributed Order Management System evolves at the speed of your business allowing you to provide seamless customer experiences with an order fulfillment system that enables flexible, convenient, and cost-efficient delivery. Equip in-store and call center associates with inventory information across your network and customer data to make relevant recommendations. Simplify the challenge of in-store customer experience management by leveraging the Kibo Mobile Point of Commerce (mPOC) solution to provide save-the-sale and endless aisle capabilities.
WooCommerce is the most popular WordPress eCommerce plugin. And it's available for free. Packed full of features, perfectly integrated into your self-hosted WordPress website. Add powerful shop facilities to your WordPress website with our free eCommerce plugin. Powering over 24% of all online shops, WooCommerce helps you sell anything. Beautifully.
Majority of ecommerce solutions will support fashion-centric products such as apparel and footwear. However if your products come in different sizes and variants, then you’ll want to go with a robust hosted solution like Shopify, BigCommerce, Volusion and 3dcart. If you’re looking for something open source and self-hosted, WooCommerce might be a good option.
Another significant benefit of using e-commerce software is that it generates a lot of data that is used by other systems such as CRM software, accounting software, ERP systems, and supply chain and logistics suites. For instance, detailed information on sales and returns can be used to determine the profitability of the company, how to improve inventory levels, or which customers are the most profitable and which ones are not generating significant revenue.

In 2013, Brazil's e-commerce was growing quickly with retail e-commerce sales expected to grow at a double-digit pace through 2014. By 2016, eMarketer expected retail e-commerce sales in Brazil to reach $17.3 billion.[49] India has an Internet user base of about 460 million as of December 2017.[50] Despite being third largest user base in world, the penetration of Internet is low compared to markets like the United States, United Kingdom or France but is growing at a much faster rate, adding around 6 million new entrants every month.[citation needed] In India, cash on delivery is the most preferred payment method, accumulating 75% of the e-retail activities.[51][citation needed] The India retail market is expected to rise from 2.5% in 2016 to 5% in 2020.[52]


Load time is a pretty straightforward indicator of how fast your site is. Simply put, it’s the measure of how long it takes a page (or pages) on your site to fully load. A slow site is a killer in ecommerce – potential customers run away from slow sites, and as we mentioned earlier, each second you gain in site loading speed translates directly into sales gained.
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