Now that you have a promising product idea and a clear overview of the market, it’s time to start thinking about the key elements of your store, such as your brand name, domain name, brand guidelines, and your logo. Getting your brand right from the start can help accelerate the growth and conquer the hearts of potential customers. Before turning your attention to building the store, you should spend some time studying the basics of SEO, so that your business gets off to a good start.


And even better, they do offer a Theme editor within the platform that you can use for customization. You can choose to hide sections within the theme editor without removing them. Hidden sections will still be customisable in the theme editor but not visible on the store front-end. This allows you to start sections for future releases and remove the need for theme duplications ( a common issue most developers face with WordPress).
Magento is established as the global market leader for online retailers, commanding a whopping 20% of the total eCommerce marketplace, and it now supports over 250,000 businesses with its platform – in comparison, the closest rival has just 11% market share. Aside from leading the pack, it’s fully customisable appearance and functionality make it ideal for almost any business. With regular updates and a huge support community, Magento is head and shoulders above any other eCommerce platform in our opinion.
IBM® Digital Commerce is a flexible cloud commerce platform that gives brands the best of both worlds by combining cloud convenience, ease of use and low cost of ownership with the ability to customize the brand experience for seamless customer engagement across any digital touch-point. With a micro-service approach and the latest container technology, IBM WebSphere Commerce simplifies the creation of omnichannel experiences and makes upgrades for IBM provided enhancements simple and fast so you can focus on the things that matter most to your business. Coupled with unmatched omnichannel commerce platform capabilities for delighting customers and artificial intelligence to speed and enhance commerce professionals’ decision making, WebSphere Commerce gives you the tools to innovate rapidly and keep up with your customers and markets.
Instead of add to cart, I would like to hide all prices and change the buttons to say add to quote. People will submit request for quotes and then in the backend we can update the prices for the specific customer and then send them a notice that the quote is complete. This is completely different from quote forms since I want all items to be in the cart but the checkout will submit quote, not go to payment page.

Customer management – Think about the capabilities you need to build and manage relationships with your customers. For example, if you communicate with shoppers via email, then you need a solution that either has built-in email marketing features or an integration with your email marketing platform. Do you have a loyalty program? Make sure it works with your new ecommerce program.


Oracle Commerce is the industry's top-ranked commerce solution that powers the world's best brands, and delivers a consistent, personalized cross-channel customer experience. Oracle Commerce offers a complete commerce software platform that enables you to deliver a personalized customer buying experience across all customer touchpoints, including the web, contact center, mobile devices, social media, physical stores, and more.
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